On Thursday January 27th, Canon was introduced to the other members of the IGI – The Global Wallcovering Association (www.igiwallcoverings.org). In this association respected companies active in the global wallcovering market come together to discuss topics relevant to their business. The members consist amongst others of media manufacturers, suppliers, national wallpaper associations and of course wallcovering manufacturers with a long heritage in the market.
As the Large Format Graphics business line sees interior décor as a strategic application area the step was taken to become a member of this association as well in 2021, supported by the Large Format Graphics Global Partner Channel. Also, other manufacturers of digital printing equipment, like Xeikon, are members of the IGI.
With no events taking place where members can meet in person, we took the opportunity to present Canon, the Colorado & the UVgel technology with its growing success in the wallcovering market and the Arizona Touchstone technology to create tactile surface patterns to the IGI members during a webinar focused on digital printing. This was done together with our colleagues from media manufacturer Ahlstrom Münksjo who offer a media portfolio towards digital wallcovering printers. Canon was represented by Ruud Sturme (Professional Services Manager for Large Format Graphics in the Customer Support group) who is representing Canon in the IGI.
The webinar was well received with 66 participants and some of our prospects from the analog wallpaper manufacturers actually present up to even 4 people. Digital wallpaper printing and its new opportunities with respect to new types marketing and opening new markets is certainly on their strategic agenda’s.
Published 03rd Feb 2022
Related Posts
Why mask and tape when you can switch smoothly between media of different shapes and sizes?
And why lift your heavy substrates, when they can just float into place? Arizona FLXflow technology gives you easy printing on diverse substrates of varying shapes and dimensions, single or double-sided. And it enables you to move heavy and irregular-sized media more efficiently around the table. This is how it works FLXflow comes […]
Published 29th Aug 2024
Why settle for ordinary when you can create a masterpiece?
In design, every detail, large or small, contributes to the overall composition. But how can you translate those details into an amazing print, even on unconventional substrates? The 3rd-generation VariaDot technology can help you do just that. This is how it works VariaDot technology analyzes your composition and decides the optimal ink droplet […]
Published 20th Jun 2024
Applications Insight Camp 2024
At the beginning of March, the Strategic Business Unit (SBU) Large Format Graphics (LFG) and Canon EMEA joined forces to orchestrate a dynamic event: the Application Insight Camp (AIC) 2024. Over the course of two days, 25 Technical Application Specialists from EMEA and DRBG convened at HQA and the CEC to delve into a multitude […]
Published 14th Mar 2024