SINGAPORE, 11 November 2021 – Canon Singapore announced the appointment of Arrow Digital Private Limited as its Large Format Graphics Printers distribution partner in India. This distribution agreement is set to grow the indirect B2B channel for the Large Format Graphics printers in Asia. With effect from 1 January 2022, Canon Large Format Graphics products, including Canon Colorado series, 64” roll to roll production printers, UVgel Wallpaper Factory solutions and Arizona UV Flatbed printers, will be sold and serviced through Arrow Digital’s extensive distribution network.
Established in 2003, Arrow Digital has been providing digital printing solutions to the India market in various applications and industries. This strategic partnership is designed to provide large format inkjet customers with a complete solution provider across the sign and display market.
“India is a very important market for our growing expansion in South and Southeast Asia. We take great pride in working closely with organizations that are committed to offering top-quality products, solutions and services to customers as it directly aligns with our objective at Canon. We believe that Arrow Digital is the right distribution partner to support Canon’s market penetration. Our commitment to the Large Format Graphics business remains at the highest level with the new appointment, and we will ensure a smooth transition for our product and services, to deliver best-in-class solutions and exceptional customer service to our customers.” said Steve Ford, Managing Director, Regional Production Printing Asia, Canon Marketing Asia.
We ran together an elaborate on-boarding process which consisted of expansive sales and marketing training, consisting of several different modules on UVgel technology, application deep dives, the Colorado Portfolio and the unique growth opportunities it creates for the different profiles of customers.
And despite the logistic challenges the current COVID-19 situation brings, we also managed to conduct a dedicated Technical training and Specialist Applications course in our HQ in Venlo, the Netherlands, where Arrow’s Technical Manager Kaushal Khamar spent a good three weeks learning all aspects of our portfolio…and even a couple of words of Dutch:
As we do with all our partners we help them with dedicated marketing material it is great to see they already took some of that and used it on their trade show booth in New Delhi last week:
Next stop is the installation of the Colorado 1650 in their showroom and we are ready to fly!
Arrow Digital: welcome to the Canon family!
Published 24th Nov 2021